商务写作简单分类的四种写作类别_BEC指导
people in business produce a great variety of documents among which letters, memos, and reports are the most commonly found types of writing in a business organization.
at first glance, the variety seems overwhelming. however, the labor of classification becomes much easier if we make two significant distinctions among them.
the first distinction is that between direct communication and indirect communication. the former refers to writing which is specifically addressed to a person or group of people, while the latter is intended for a large number of people who might or might not read it, depending on whether they have time and inclination.
the second distinction is that between an expository communication, which is designed primarily to provide information and objective interpretation for its readers, and reaction-evoking communication, which aims at evoking a specific response from its recipients.
with these two distinctions in mind, any particular piece of business writing can conveniently be classified as either direct or indirect, and as either expository or reaction-evoking. we have, then, four kinds of written communications in business:
at first glance, the variety seems overwhelming. however, the labor of classification becomes much easier if we make two significant distinctions among them.
the first distinction is that between direct communication and indirect communication. the former refers to writing which is specifically addressed to a person or group of people, while the latter is intended for a large number of people who might or might not read it, depending on whether they have time and inclination.
the second distinction is that between an expository communication, which is designed primarily to provide information and objective interpretation for its readers, and reaction-evoking communication, which aims at evoking a specific response from its recipients.
with these two distinctions in mind, any particular piece of business writing can conveniently be classified as either direct or indirect, and as either expository or reaction-evoking. we have, then, four kinds of written communications in business: